3x3 Insights is an adult beverage analytics platform for retailers, manufacturers, and distributors. They can access real-time sales data to better track inventory, depletions, and access critical retail account-level transaction data.
Working closely with the 3x3 leadership team, we created a brand identity and digital product. The custom logo type communicates the three industries while also representing the patterns that are to be identified within the data.
A mock of the analytics page
A mock of the analytics page with a collapsed sidebar
3x3 Insightsmust first collect customer data over a 30-day period before the product is able to perform as intended. In order to prevent our users from waiting a full 30 days to log in and interact with the product, we decided to roll out features individually and notify the user via emails. The user can also preview what's coming next, and what it will offer.
Preview of features to come